Open Cultural Data: Where is the value?

Open cultural data: where is the value?

Milena Popova, Senior Marketing Specialist

31 March 2014, Manchester

Content

Background Game change Value creation Case studies Future opportunities

Europe’s cultural heritage: the locked treasure

Uneven pace of digitization of cultural heritage in Europe Heterogeneous datasets IPR issues

Open, Sesame! February 2012: data.europeana.eu (experimental pilot)

• 2.4 million objects under CC0 from 8 direct Europeana providers encompassing over 200 cultural institutions from 15 countries

July 2012: Europeana data exchange agreement (DEA) as the only agreement between Europeana and its content providers and aggregators1. Metadata published under the terms of the Creative Commons CC0

1.0 Universal Public Domain Dedication (re-use without any restrictions)

2. Each digital object (and the associated preview) needs to carry a rights label

September 2012: release of over 20 millions cultural records under the CC0 on www.europeana.eu

30.000.000+Text, Images, Audio and Video

Where is the value?

Code: re-use

Provide tools and infrastructure to enable creative re-use of open cultural data

Establish partnerships with content partners/open data advocates

Encourage application development through hackathons and business incubation contests

Instrustructure

Partnership with Wikimedia

GLAM-WIKI Toolset

Developed in partnership with 4 national chapters of Wikimedia (UK, the Netherlands, France and Switzerland) and Europeana

Allows automatic upload of large batches of openly licensed digital versions of GLAMs’ content to Wikimedia Commons, the online media repository for Wikimedia

Encourages publication of open cultural content and its re-use (benefits):

• Global outreach: GLAM digital content is easily accessible to the multilingual audience of Wikipedia users worldwide

• Multiplier effect: hundreds of images generate millions of impressions

First pilot upload

App competitions

Hack4Europe roadshows 2011-2012• 170 developers in 9 European countries, 79 prototypes

Thematic hackathons and co-creation workshops• Social Learning Space, 27-28 Feb 2014, Berlin organised by Berlin

Media School and Facebook Europe (WW1 theme)

Apps4Europe open data competitions + business lounges• Hack4Norway, 7-8 Feb 2014

• Hack4Sardinia, 29-30 May 2014

Europeana Creative Challenges• 1st on History Education & Natural History Education, 14 April 2014

http://ecreativeeducation2014.istart.org 

• 2nd on Tourism and Social Networks, Sept 2014

• 3rd on Design, Spring 2015

Case studies

Europeana demonstrator projects

Other API implementations

Apps competitions case studies

Apps4Europe open data competitions + business lounges• 4 culture-related finalists: Open Source Muse, Nostalgeo, SecondTake

and OldMapsOnline

Europeana Creative Challenges• Pilots on History Education & Natural History Education

Future opportunities

• Growing number of open datasets (incl. cultural)

• Stronger start up culture in Europe

• Viable apps – new ideas, clear business models, great teams

• Niche/market-specific applications (examples: tourism, education, entertainment, retail)

Thank you!

Milena.Popova@europeana.eu