Open cultural data: where is the value? Milena Popova, Senior Marketing Specialist 31 March 2014, Manchester
Aug 26, 2014
Open cultural data: where is the value?
Milena Popova, Senior Marketing Specialist
31 March 2014, Manchester
Content
Background Game change Value creation Case studies Future opportunities
Europe’s cultural heritage: the locked treasure
Uneven pace of digitization of cultural heritage in Europe Heterogeneous datasets IPR issues
Open, Sesame! February 2012: data.europeana.eu (experimental pilot)
• 2.4 million objects under CC0 from 8 direct Europeana providers encompassing over 200 cultural institutions from 15 countries
July 2012: Europeana data exchange agreement (DEA) as the only agreement between Europeana and its content providers and aggregators1. Metadata published under the terms of the Creative Commons CC0
1.0 Universal Public Domain Dedication (re-use without any restrictions)
2. Each digital object (and the associated preview) needs to carry a rights label
September 2012: release of over 20 millions cultural records under the CC0 on www.europeana.eu
30.000.000+Text, Images, Audio and Video
Where is the value?
Code: re-use
Provide tools and infrastructure to enable creative re-use of open cultural data
Establish partnerships with content partners/open data advocates
Encourage application development through hackathons and business incubation contests
Instrustructure
Partnership with Wikimedia
GLAM-WIKI Toolset
Developed in partnership with 4 national chapters of Wikimedia (UK, the Netherlands, France and Switzerland) and Europeana
Allows automatic upload of large batches of openly licensed digital versions of GLAMs’ content to Wikimedia Commons, the online media repository for Wikimedia
Encourages publication of open cultural content and its re-use (benefits):
• Global outreach: GLAM digital content is easily accessible to the multilingual audience of Wikipedia users worldwide
• Multiplier effect: hundreds of images generate millions of impressions
First pilot upload
App competitions
Hack4Europe roadshows 2011-2012• 170 developers in 9 European countries, 79 prototypes
Thematic hackathons and co-creation workshops• Social Learning Space, 27-28 Feb 2014, Berlin organised by Berlin
Media School and Facebook Europe (WW1 theme)
Apps4Europe open data competitions + business lounges• Hack4Norway, 7-8 Feb 2014
• Hack4Sardinia, 29-30 May 2014
Europeana Creative Challenges• 1st on History Education & Natural History Education, 14 April 2014
http://ecreativeeducation2014.istart.org
• 2nd on Tourism and Social Networks, Sept 2014
• 3rd on Design, Spring 2015
Case studies
Europeana demonstrator projects
Other API implementations
Apps competitions case studies
Apps4Europe open data competitions + business lounges• 4 culture-related finalists: Open Source Muse, Nostalgeo, SecondTake
and OldMapsOnline
Europeana Creative Challenges• Pilots on History Education & Natural History Education
Future opportunities
• Growing number of open datasets (incl. cultural)
• Stronger start up culture in Europe
• Viable apps – new ideas, clear business models, great teams
• Niche/market-specific applications (examples: tourism, education, entertainment, retail)
Thank you!