Momo #10 Amsterdam

Post on 17-May-2015

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Momo #10 about the applications of eReaders, business models and potentials in changing the chain.

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the 90’s

past and present

iRex, Sony, Amazon, BeBook

and many more to come

widely used

iPhone

iTunes

scanning 1200 pages/hr

e-book stores

more apps to come

LUIT Consultancy = T h i n k i n g - I n - C o n n e c t i o n s

e-magazines?

LUIT Consultancy = T h i n k i n g - I n - C o n n e c t i o n s

it only just started

LUIT Consultancy = T h i n k i n g - I n - C o n n e c t i o n s

when mainstream?

LUIT Consultancy = T h i n k i n g - I n - C o n n e c t i o n s

challenges: standards

content & standards: BBeB - Mobi/Prc - AZW

LUIT Consultancy = T h i n k i n g - I n - C o n n e c t i o n s

challenges: DRM

copyright and DRM:the publishers nightmare

challenges: connectivity

challenges: technology

- Touchscreen- Screentechnology - color- Usability - Daisy- Competition

• copyright - 28%• DRM - 22%• standards (like epub) - 21%• retail price - 16%

challenges

business models

Dutch Market for books 2008

printed digital

consumer books*

545 M€’s 1 M€’s

educational books

367 M€’s 2 M€’s

professional books/manuals

289 M€’s 11 M€’s

Source: PriceWaterhouseCoopers: Entertainment & Media Outlook towards 2012

Dutch Market for books 2012

printed digital

consumer books*

600 M€’s 11 M€’s

educational books

395 M€’s 25 M€’s

professional books/manuals

280 M€’s 40 M€’s

business modelsSource: PriceWaterhouseCoopers: Entertainment & Media Outlook towards 2012

players & business models

- Aggregators - distributors- Telcos - datacontracts- Publishers - authors- Retailers

channel

Content

Conversion + DRM

Hardware

Retail

• Consumers - 22%• Amazon - 21%• Google - 20%• Telcos - 13%• Publishers - 7%• Authors - 2%

who will be in control?

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