Mark Drapeau Free The People Potomac Forum Aug09
Post on 07-Dec-2014
2386 Views
Preview:
DESCRIPTION
Transcript
Free the
People!Mark Drapeau
A B C
DEsocial
anti-social
Social media is
about being social.
SHARING IS CARING.
Remember that citizens are your “end
user.”
Change the public’s
expectations of YOU.
Saying “It’s not in my job
description”
is NOT IN YOUR
JOB DESCRIPTION
Tactics are nothing.
Strategy is EVERYTHING.
The best offense is a
good OFFENSE.
Being only defensive is OFFENSIVE.
Content is KING.
But MARKETING is the QUEEN.
GOOD STUFFGOOD STUFF
The message is the
message.Dominate
the informati
on spectrum
.
Discover your
ambassadors.
Set them FREE within your
MICRONICHE.
Choose the right tools for
the job.Ignore the Ignore the
hype.hype.
Experiment.Experiment.
Fail safely.Fail safely.
Metrics are answers looking
for problems.
Ask: Is what I’m doing ADDING VALUE to the COMMUNITY?
Don’t just feel the pulse.
BE THE PULSE.
Does anyone trust you?
Influence = Brand * Expertise *
Trust
What’s your brand?Who are your experts?
So...
Indecision is NOT a decision.
Plans are nothing without ACTION.
Dr. Mark Drapeau
I think stuff.
@cheeky_geeky
DrapeauM@gmail.com
top related