India Aviation ICT Forum 2013 - Stephane Cheikh, Innovation Manager, SITA Lab

SITA Lab OverviewAviation ICT Forum 2013Goa, India

By: STEPHANE CHEIKHInnovation Manager, SITA Lab

SITA Lab3 | Aviation ICT Forum 2013 | Confidential | © SITA 2012

AGENDA

Big Data

API Platform

iTravel & Mobile

Tablets for Airport Services

…In the near future

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Big Data & Predictive AnalyticsSydney Airport Big Data PoC

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Sydney Airport Big Data PoC

• Predicting passenger flows and queues in the future• Using sensor fusion and all data available• Including capacity model

Note: Sydney airport is a SITA iFlow customer with WIFI geo-location

Immigration Events

Car Park Events

General Aviation

Runway usage

Runway mode• Wheels down – Block Time• Remote Stand Bussing(s)

Geo Data Events

Bag Reclaim First & Last Bag Time

Restroom Usage

Traffic Data

Arrivals

Departure• Retail spent• Lounge access

Sample Data Inputs

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• WIFI Geo Device Detection• Thermal People Detection• Barcode Tag Scan• Bluetooth Detection

Sensor Data

Sensor Fusion

Sample Outcomes

Total Pax Counts2 Predicted Flows

Bag Delivery Forecast

Transit Gate Estimations

Exit Flow Forecast

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4 Roster Recommendations

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API PlatformDeveloper.aero

SITA Lab| Aviation ICT Forum 2013 | Confidential | © SITA 2012

Beyond the BrowserMultiplication of touch points

10

Past

Now:

Social Networks

iGoogle

Mobile Browser

Tablet

eBook Reader

iOSBlackberryAndroid

Windows Phone

?

Past:

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Boarding Pass API

FEATURES• Apple Passbook, Samsung Wallet & NFC • Distribution via SMS, email or app

integration• Support for push notifications • Barcode signing options and TSA Pre™

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iTravelMobile Centre of Excellence

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Started in 2008

Kiosk

Symbian

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5 years later: iTravel

• Native applications for best user experience

• Fastest way to search for and book a ticket!

• Simple multi-passenger check-in

• Push-notifications• World-class UX design• Optimized to latest OS &

device features

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iTravel Key Features

Shopping

Booking

Check-in

Airline Information

Customer Journey

Flight Information

Baggage Tracing

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Tablets for Airport Services PoC with Airports

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WorldTracer Tablet

• Allows MH ground handlers at KLIA to assist travelers with lost/delayed baggage• 6 agents with iPad tablets and 6 Zebra iMZ320 printers• About 30 to 50 WTR reports daily

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Queue Busting Tablet

• 2 months trial • 2 agents with Android tablets & Zebra printers• About 30 to 50 check-in per day

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In the coming futureAreas of Focus

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Wearable Computing & Devices

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Wearable Computing & Devices

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Wearable Computing & Devices

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Internet of Things

Stick sensors in physical place — such as duty free — and app users will benefit from personalized micro-location based notifications & actions

SITA Lab

Future Passenger Biometrics

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Robotic Use for Airport

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Drone/Copters Use for Airport

SocialDrones:

> Airport & Airline Disaster Management> Emergency Situations Monitoring

SITA Lab

Believe you can and you’re halfway there. –Theodore Roosevelt