Transcript
Creating An Elevator Pitch
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Table Of Contents
1. Elevator Pitch: The Basics2. Elements Of A Great Elevator Pitch3. Creating Your Elevator Pitch: Step By Step4. Delivering Your Elevator Pitch
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A succinct and
persuasive pitch to sell
your business.
What Is An Elevator Pitch?
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It’s your first, best and sometimes only
chance to deliver your value proposition,
explaining why people would buy your product and
invest in your company.
Why Do I Need One?
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Elements Of A Great Elevator
Pitch
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It’s concise and focused.
Elements Of A Great Elevator Pitch
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It tells a consistent story.
Elements Of A Great Elevator Pitch
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It’s genuine.
Elements Of A Great Elevator Pitch
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Creating An Elevator Pitch To Communicate Your Value Proposition
10Your Value Proposition
Your target customer
Common needs or pain points that set
your target apart
The category of products or services you compete in
The distinct value(s) your solution offers
your target
How your product or
service provides the
distinct values
Studio Stick is a portable recording studio that allows “artists” to record high-quality songs or other audio anywhere while on the go.
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Identify your target market & target
customer.
Creating An Elevator Pitch: Step 1
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Describe the target market’s need and pain
points.
Creating An Elevator Pitch: Step 2
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Explain what value your product offers
and provides.
Creating An Elevator Pitch: Step 3
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Conclude with a call to action.
Creating An Elevator Pitch: Step 4
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Delivering Your Elevator Pitch
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Tailor it to each specific audience.
Delivering An Elevator Pitch
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Always be ready.
Delivering An Elevator Pitch
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Be confident.
Delivering An Elevator Pitch
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Practice, practice, practice!
Delivering An Elevator Pitch
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