1. ADVERTISING TECHNIQUES WHAT IS THE REAL CATCH… 2. NEW STUFF The suggestion that using this product puts the user ahead of the times. You “have to try it” or you…

Core Concepts of Media Literacy 1. MEDIA MESSAGES ARE CONSTRUCTED. (Somebody makes up the TV shows, movies, video games, etc. you use.) 2. MEDIA USE UNIQUE LANGUAGES WITH…

Core Concepts of Media Literacy 1. MEDIA MESSAGES ARE CONSTRUCTED. (Somebody makes up the TV shows, movies, video games, etc. you use.) 2. MEDIA USE UNIQUE LANGUAGES WITH…

Advertising Basics for Marketing Advertising Basics for Marketing Parts of a Print Ad Headline Subheadline Body Copy Logo/slogan Image/graphic White space Headlines Create…

Advertising Techniques 3 Main Appeals and Advertising Techniques 3 main appeals! ETHOSâ Credibility Appeal: Your audience needs to trust you and believe your information…