INSTITUTE OF BUSINESS AND TECHNOLOGY Identifying the marketing challenges faced by Unilever Pak in Wall’s ice cream Prepared By Gulzaib Ali Khan (BM / 25082) Taha Yaseen…
1. MARKETING COMMUNICATION ANALYSIS OF Omor'e ICECREAM Presented by: Wahaj Hussain1 2. HISTORICAL OVERVIEW • Prior to 1983 Frozen food industry in Pakistan , was primarily…
1. Kestrel Lee Executive Creative Director Integrated Marketing, Social Media and eCommerce 2. Critical drivers for Chinese consumers' engagement and loyalty in a competitive…