HOW CONNECTED TELEVISION TRANSFORMS THE BUSINESS OF TV A white paper based on the Futurescape strategy report Social TV 1 How Connected Television Transforms the Business…

1. Chapter 9TV Programming 2. Two reasons • Information • Entertainment 3. The Rise of TV News Pew study, March 2010: In order, local news, national news, cable news…

1. Chapter 9 TV Programming 2. Two reasons• Information• Entertainment 3. The Rise of TV NewsPew study, March 2010: In order, local news, nationalnews, cable news are…

1. 2008 NARI Educational Day Forum Speech PRESENTED BY Steven L. Kleber, President Kleber & Associates 2. Overview Marketing in a “Low” Time Some of our clients include:…

1. The Style Network By: Jessica Gysin 2. Affiliates 3. History Launched in Oct. 1998 as a niche cable network featuring fashion-only related programming Originally designed…

1. Discusses the contributions and challenges that media enterprises face in the development and implementation of corporate portals, and presents the Knowledge Management…

1. SOCIAL TV HIGHLIGHTSOF THE 2011 – 2012 TV SEASON Top Season PremieresTop Season Finales#1 American Top Broadcast TV SeriesTop Cable TV Series #1 AmericanIdolIdolRanked…

1.   2. The Marketing Data Box The charts in this collection areready to use, download, format,and otherwise support your marketing goals.Feel free to sharethe whole presentation…