Technology WebSpectator - Time as a measurement

1. WS RESEARCH LABSINTRODUCING TIME AS AN EFFECTIVE AD METRICJAN 2014 Research conducted using GTS: Guaranteed Time Slot. GTS is an (MRC) Media Rating Council Accredited…

Business Trade desk

Slide 1 FUTURE OF ADVANCED TELEVISION ADVERTISING @DIGITALVISIONRY the TV advertising landscape is changing THE FUTURE OF ADVANCED TV ADVERTISING The first spot for Bulova…