INSTITUTE OF BUSINESS MANAGEMENT CHHATRAPATI SAHU JI MAHARAJ UNIVERSITY KANPUR (FINANCIAL SERVICES MARKETING) TERM PAPER ON SERVICE QUALITY-GAP MODEL AND QUALITY DIMENSIONS…
1. OBJECTIVES OFSERVICEQUALITYThe subject of service quality has aroused considerable recent interest among business peopleand academics. Of course, buyers have always been…
INSTITUTE OF BUSINESS MANAGEMENT CHHATRAPATI SAHU JI MAHARAJ UNIVERSITY KANPUR (FINANCIAL SERVICES MARKETING) TERM PAPER ON SERVICE QUALITY-GAP MODEL AND QUALITY DIMENSIONS…