1. The future of trademark agencies Winning business strategies in a changing market Prof. dr. Frank Kwakman Cris Zomerdijk MSc 2. THE FUTURE OF TRADEMARK AGENCIES Winning…
Slide 1 Slide 2 ORIGIN OF TRADEMARK THE CONCEPT OF IDENTIFYING SOURCE OF MANUFACTURE BY A MARK ITS IMPORTANCE WAS RECOGNISED ONLY AFTER INDUSTRIAL REVOLUTION LARGE COMPANIES…