Class 12 of Inbound Marketing UniversityPR for Inbound Marketing (GF402)Professor: Todd Defren, SHIFT Communications

1. Putting the ‘Social’ in ‘Social Media’2010.10.01 2. AgendaIntroductionsDefinitionsValueObjectives and Metrics: a MarriageMini-Casestudy: Facebook InsightsHow?2…

1. Putting the ‘Social’ in ‘Social Media’2010.02.25 2. AgendaIntroductionsDefinitionsValueProofHow?Conclusion 3. 4. IntroductionsAlan Belniak@abelniak orhttp://www.Twitter.com/abelniakalan…

1.Social  Media  &  the  Young  PR  Professional     Personal  Branding  in  a  Web  2.0  World   Ruth  Bazinet  @baznet  2. Why  Social  Media?  !…

1.SOCIAL MEDIA 101 ©Red Shoes PR, Inc. 2. OUTLINEWhat is Social Media? 1. Why You Should Care 2. Forms of Social Media 3.  Video, Photo & File Sharing   Blogs…

1.Press release 2.0News Releases iN the social Media eRaMatt Herzberger 2. Mozilla Launches Internet Mail and Communications Initiative David Ascher joins Mozilla to lead…

1.Social Media Changes Everything Todd Defren, SHIFT Communications Gravity Summit, Boston2. Old Way: Media Relations 3. New Way:PublicRelations 4. Mainstream Media Coverage…

1. Branding Rules 14 Brand Secrets from Industry Experts 2. What is branding?Branding means so many things to different people that it has become nebulous. Branding is the…

1. PR for Inbound Marketing (GF402) Professor:Todd Defren ,SHIFT Communications 2. PR for Inbound Marketingpresented by Todd Defren, SHIFT Communications August 2009 3. Mass…

1 PR for Inbound Marketing (GF402) Professor: Todd Defren, SHIFT Communications 2
 
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