Slide 1 Slide 2 People are People & Ads are Ads Perspectives on B2B Copy Testing March 19, 2007 Slide 3 My Perspective 15+ years experience Testing ads Briefing ads Making…
People are People & Ads are Ads Perspectives on B2B Copy Testing March 19, 2007 My Perspective 15+ years experience Testing ads Briefing ads Making ads Developing ad…