Summer 2012NEW YORK UNIVERSITY STRATEGIC MARKETING PLAN Strategic Marketing PlanModel S Premium Electric Car, Tesla Motors IncAugust 20, 2012. New York UniversityAuthor:…
1. Social Change Communication Design LimeRed Studio 2. agenda • • • • • • • •Introductions What is Social Change Communication Design? Communication Theory…
1. 2. What we are going to cover todayCaseThe ClientWhere to StartData GatheringStrategyThe 3 C’s ModelInitial HypothesisGoals & ObjectivesTarget AudiencePersonasTacticsSERPsSEO…