1.Kool-Aid Case Study: Using Facebook Market Research to Enable a Product Release Campaign2. OH, YEAH! Reactivating a Brand for the Social Media EraPivot Conference October…
1.Advertising Automation1 12. Media buying is traditionally, a time consuming manual process.Agency folks: Do you have traffic for a FMCG campaign?Publishers / Ad networks:…
1. The 2012ReportPRODUCED BYJason KeathCEO, Social FreshThanks to our research partners: 2. socialfreshTable of ContentsEach segment of this report will include research…
1. Case Study: Engaging Mom & Me fans on Facebook!How AliveNow helped engage young mothers on the Mom & Me Facebook page. 2. The Challenge • Mom & Me on Facebook…
1. Linked data analytics in an ad- system (Slide outlines) Inder Singh, Srikanth Sundarrajan @inmobi 2. User store • Why a store for user data – Just like advertiser…
1. Case Study: Using Facebook to Drive Registrations to Penguin Indias Spring Fever 2013 Event How AliveNow helped Penguin India get thousands of registrations for the Spring…
Slide 1 TVconnect Social Media buys Coordinated with TV 1 Social is the âsoundtrackâ to TV (Deb Roy, MIT) Yesterday Today Social has enabled new ways of talking about TV…
1. New ways of buying and selling video ads: the programmatic channel Insights from DoubleClick - Video advertising momentum 2. Growing numbers of advertisers and publishers…