STRATEGIC MANAGEMENT & BUSINESS POLICY 13TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER Prentice Hall, Inc. ©2012 1-* Strategic Management: a set of managerial decisions…

CHAPTER 1 STRATEGIC MANAGEMENT BASEC CONCEPT The Study of Strategic Management Strategic Management: a set of managerial decisions and actions that determines the long-run…

STRATEGIC MANAGEMENT & BUSINESS POLICY 12TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER Prentice Hall, Inc. ©2009 1-* Strategic Management: a set of managerial decisions…

STRATEGIC MANAGEMENT & BUSINESS POLICY 13TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER Prentice Hall, Inc. ©2012 1-* Strategic Management: a set of managerial decisions…

Slide 1 STRATEGIC MANAGEMENT & BUSINESS POLICY 13TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER Prentice Hall, Inc. ©2012 1-2 Strategic Management: a set of managerial…