Kuch mitha ho jaye HISTORY OF CHOCOLATE • The origins of chocolate can be traced back to the ancient Maya and Aztec civilisations in Central America, who first enjoyed…

BRAND MANAGEMENT Celeb endorsers may come and go but Amitabh stays. Finding another facet to his many-sided persona is a challenging task for marketers. DOB: 11TH OCT 1942,…

Presenting before you The most tempting product of all time Commencement of prodigy The story of Cadbury Dairy Milk started way back in 1905 at Bournville, U.K., but the…

13 SHARADA KUSANALE 14 HIMANI LAPASIA 15 ANISHA LEWIS 16 VERNON LEWIS 17 SHWETA MASHRU 18 SNEHA MEHTA Cadbury India is a fully owned subsidy of Kraft Foods Inc. The combination…

PROJECT REPORT ON CADBURY PROJECT REPORT ON CADBURY INTERGENERATIONAL BRANDING BY BRAND SUBMITTED TO: Prof. Jone Mathews SUBMITTED BY: APURV SINGH (PGFA1108) NIKITA KHANNA…

PROJECT REPORT ON LEVIS PROJECT REPORT ON LEVIS SUBMITTED TO : SUBMITTED BY: SUBMITTED TO: Executive Summary The story of Cadbury Dairy Milk started way back in 1905 at Bournville,…

1. 1 PROJECT REPORT ON STUDY OF THE YOUNG INDIA’s FAVORITE BRAND: CADBURY’s Submitted in partial fulfillment of the requirements for the award of the degree of Bachelor…