Entertainment & Humor Gendered Media Messages in Film Franchises

1. G E N D E R E D M E D I A M E S S A G E S I N F I L M F R A N C H I S E S 2. B U T I S I T A LWAY S T H E R I G H T C H O I C E ? S E G M E N T E D M A R K E T I N G F…