1. http://www.niso.org/news/events/2012/nisowebinars/usage_statistics/ Making Better Decisionswith Usage Statistics June 13, 2012Speakers: Peter Shepherd, Oliver Pesch, and…
Slide 1COUNTER Update Peter Shepherd COUNTER May 2012 Slide 2 COUNTER - three new developments Release 4 of the Code of Practice Release 4 definitive version now published…
1.Key developments in mobileadvertising 2011the agency viewg omin Overc dles r t he hu What’s inside: Average campaign spend2011 projections Factors limiting spend Planning…
1.StrikeAd TM Powering mobile advertisingHow to Simplify Mobile MediaPlanning andBuying byMarch 20112. How to Simplify MobilePlanning and BuyingContents1. Executive summary32.…