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1. BRANDED ENTERTAINMENTOutline  Defining branded entertainment  History & development  Measurement of effectiveness  Golden rules for branded…

Documents Product Placement Dr. Niann-Chung Tsai Professor and Director, Professor and Director, Digital AV &....

Slide 1 Product Placement Dr. Niann-Chung Tsai Professor and Director, Professor and Director, Digital AV & Web Learning Center Shih Hsin University Slide 2 Topic &…

Documents Product Placement

PRODUCT PLACEMENT Adapted from Lilia Gutnik, Tom Huang, Jill Blue Lin, Ted Schmidt Strategic Computing and Communications Technology Introduction Product Placement: a promotional…

Documents Product Placement

Product Placement Dr. Niann-Chung Tsai Professor and Director, Digital AV & Web Learning Center Shih Hsin University Topic & Issues Definition of Product Placement…