1. An Introduction to PR Presented by 2. What is PR? • The practice of managing the flow of information from your centres to the public • Persuading the public to have…
1. Dom Burch, head of social media, Asda 10th July, 2013 PR and Disruption: Embracing and Surviving change 2. Before I get started… 3. 3 The old rules don’t apply anymore…