In this talk I review the logic behind, and the way to design Live Operations in games based on 4 years of running strategy games in Plarium.

In fashion, perhaps more than anywhere else, branding is everything. Many fashion brands have spent decades building up a unique but delicate brand image: they often rely…

A document that looks at successful and not so successful sponsorships and activation in music and sport, by banks and financial institutions. The document includes the opinion…

Gary Hayes's intro and 15 minute session talk - Virtual Worlds & Business: What's The ROI? Virtual worlds are maturing at a rapid rate and brands are realising…

B2C Social WiFi B2C Social WiFi is a social powered WiFi router custom programmed specifically for that business that offers Fr*e WiFi at the establishment. B2C Social WiFi…

The right mobile engagement is key. A personal mobile phone is a vary valuable asset to any person - a true 1-2-1 user engagement platform. This presentation highlights the…

Are Facebook Contests Right for You?

High competition in the market causes struggle for every customer. Each retail chain is trying to find a unique way of retaining current customers and attract new ones. Often…

HOW ACCENTURE SMASHED “THE GLASS CEILING” INTRODUCTION MEANING -- The glass ceiling is a concept that most frequently refers to barriers faced by women who attempt, or…