Business Cpsp the product market portfolio

1. The Product Market Portfolio (B.2.2) Creating and Presenting Strategic Plans Part 1 of 2 2. •Competitive position: leader or follower? •Scale: value to portfolio?…

Business Cpsp chapter 4 defining the business

1. Defining the Business (B.2.1.) Creating and Presenting Strategic Plans 2. What are these products? • Camera? • Mobile telephone? •Computer? • Shampoo? • Beer?…

Business Tse entrepreneurial market_research_2014

1. Entrepreneurial Market Research The Smart Entrepreneur 2. Entrepreneurial Market Research • Now that you’ve plotted a value chain, it is time to test some of your…

Business Tse entrepreneurial market_research_2014

1. Entrepreneurial Market Research The Smart Entrepreneur 2. Entrepreneurial Market Research • Now that you’ve plotted a value chain, it is time to test some of your…