Slide 1Unit II DEMAND AND SUPPLY ANALYSIS (10) Slide 2 Demand The amount of a particular economic good or service that a consumer or group of consumers will want to purchase…

Slide 1TARGET MARKET AND MARKET SEGMENTATION Marketing Foundations – Target D Slide 2 TARGET MARKET The group of customers whose needs and wants you will try to satisfy…

Developing a compelling client proposition Some pre-requisites  You have segmented your clients effectively and have a good feel for who your most valuable clients are…

1. IMPORTANT MARKETING CONCEPTS David Holdford, RPh, MS, PhD Professor, School of Pharmacy Virginia Commonwealth University Each Concept Has an Important Lesson for Pharmacists…

Consumers in Markets desire for a product willingness and ability to pay for it + Demand = Economics for Leaders The Law of Demand If P then QD and If P then QD Note: What…

Consumers in Markets desire for a product willingness and ability to pay for it + Demand = Economics for Leaders The Law of Demand If P then QD and If P then QD Note: What…

To Do: Pick up notes/work from yesterday Review âshiftersâ or law of demand (add MERIT to notes) Work in small groups on reasons for change in demand assignment (see next)…

To Do: Pick up the reading and write out terms as we read. Answer review questions. - Keep the paper as we take notes and then hand in at the end of class. Consumers in Markets…