1. Define, Design, Measure: Ramping Up Your Facebook PageMinds on Design Lab Social Media BreakfastAugust 3, 2011 2. Today’s agenda1. Understanding Facebook interactions2.…
1. Loyalty MarketingLoyalty Marketingwith Facebook is Easy Easywith Facebook is 2. Experts agree that loyalty is the most effective and highest return marketingCustomer…
1. Journal Fever IIHappy LEIMENs and their screaming dinner boxes 2. Journal of Advertising Research1. Published by Advertising Research Foundation(ARF)2. Since 19603. Practitioners…
1. Understanding Paid and EarnedReach on FacebookFacebook and comScore, October 2012 2. Measurement Researcher, Client Service Manager, Facebook comScore, Inc. 3. Brands…