Marketing Amul strategic brand management by Dheeraj ED and Lavanya AB

1. 1 SBM PROJECT ON SUBMITTED BY- 1. DHEERAJ E D (019) 2. LAVANYA A B (035) AMRITA SCHOOL OF BUSINESS, KOCHI 2. 2 CONTENTS 1. INTRODUCTION 2. ABOUT AMUL 3. ORGANIZATION 4.…

Documents Amul

AMUL: A LOGISTICS SUCCESS STORY Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), is India's largest food product marketing organisation with annual turnover…