“A STUDY ON MARKETING STRATEGIES OF MARUTI UDYOG LTD. CONDUCTED AT BIMAL AUTO AGENCY. BANGALORE” Submitted in partial fulfillment for requirement of Bangalore University…
Introduction to the Industry 1.1 Indian Automotive Industry Indian automotive industry globally is among the top ten. With an annual production of over two million units…
1. INTRODUCTION 2. NEED OF THE STUDY 3. SCOPE OF STUDY 4. OBJECTIVE OF STUDY 1 1.1 OVERVIEW OF INDUSTRY AS A WHOLE As India celebrates its 50 years of independence, the passenger…
MARUTI SUZUKI Industrial Exposure Project Submitted in partial fulfillment of the requirements for the Award of degree/diploma of BBA-IV 2012 – 2013 Submitted by: UPENDER…
EXECUTIVE SUMMARY: This project was undertaken at Shree Automotive Pvt Ltd. to understand the market potential & people’s perception of Mahindra Renault Logan at Kolkata,through…
Buyer Behaviour Stages in Buying Decision Need recognition. Information search. Evaluation of alternatives. Attitude Legitimisation Trial Purchase decision. Post-purchase…
Hindustan Motors: Struggle For Survival CIA-1; Strategic Marketing Management Introduction Hindustan Motors: The iconic Indian car manufacturer that ruled the India Roads…
1. Although LED has many advantages, it is not as good as xenonlamp in cost performance. While LED will see price drop, xenonlamp will further have its cost reduced and deliver…