Marketing From Mad Men to Mad Scientist

1. FROM MAD MEN TO MAD SCIENTISTS:5 WAYS TO FUEL AD REVENUEWITH CONSUMER DATA 2. SORRY, DON DRAPERRegarded as the golden days of advertising, the1950s were full of notorious…

Marketing Template for Identifying Consumer Segment

SIX TEMPLATES Brought to you by TO HELP YOU IDENTIFY AND ACTIVATE TODAY’S KEY CONSUMER SEGMENTS GIGYA.COM | SEGMENTING MODERN CONSUMERS In the 1950s, leading brands began…