1. Branding of India, Indians, and Indianness in America Kanwal S. Rekhi Roy Prasad May 10, 2008 2. Overview What India means to Americans Evolution of the Indian Brand India…
1. Branding of India, Indians, and Indianness in America Kanwal S. Rekhi Roy Prasad May 10, 2008 2. Overview What India means to Americans Evolution of the Indian Brand India…