1. 2001 marks Southwest Airlines’ 30th Anniversary. For 30 years now, we have had one mission: low fares. In that respect, this year was no different. But as we all know,…

1. $.79* $.80 12%11.1%19.9%20%10.0% 18.1% $.70 10%9.2%$.6315%$.59 $.607.4% 8% 13.7% $.54 9.3% $.50 6% 10% 4.4% $.40 4% 5.7%5% $.30$.30 2%2001 200019992003 2002 2002 2003…

1. SOUTHWEST AIRLINES CO. ¤ SIX STORIES OF FREEDOM Table Of ContentsConsolidated Highlights ..............................................................................................................…

1. ♥ SOUTHWEST AIRLINES CO.FIVE SYMBOLS OF FREEDOMTABLE OF CONTENTSConsolidated Highlights .......................................................................................…

1. Southwest Airlines Co. 1995 Annual Report OUR 6 SECRETS OF SUCCESSTable of Contents Consolidated Highlights ..................................................................2…

TABLE OF CONTENTSConsolidated Highlights 2Introduction 3Letter to Shareholders 4People and Planes 6Southwest Spirit 8THE Low Fare Airline 10Productivity 12Ontime Performance…