1. { 2. Client: ILAJob: Media on Newspapers and Magazines 3. Client: ILAJob: Media on Newspapers and Magazines 4. Client: ILAJob: Media on Newspapers and Magazines 5. Ad…

1. Ad SocialNetwork NetworkViralContentMarketing EmailSearchMarketing Engine & SMS WHY DIGITAL 2. Vietnam Internet User3540% 35%3035% 31%Keep30%25growing year26% by year24%…

1. To be interestingand useful 2. 1950 1989 2003 2010 2015 1901 MICRO MEDIA 3. Value was the product & service. 4. 1956 1989 ONE WAY MASS MEDIA 2003 2010 2015 1901 MICRO…

1. Social media monitoring Market intelligence. Real-time. 2. What is social media monitoring? Your Brand It’s onlinehealth 3. What can we do for you? We can create bespoke…

1.A Nielsen Report Global Trust inAdvertising andBrand MessagesApril 20122. CONSUMER TRUST IN “EARNED” ADVERTISING GROWS IN IMPORTANCE Earned media sources remain most…

1.A Nielsen Report Global Trust inAdvertising andBrand MessagesApril 20122. CONSUMER TRUST IN “EARNED” ADVERTISING GROWS IN IMPORTANCE Earned media sources remain most…

1.A Nielsen Report Global Trust inAdvertising andBrand MessagesApril 20122. CONSUMER TRUST IN “EARNED” ADVERTISING GROWS IN IMPORTANCE Earned media sources remain most…

1.Content Traffic Conversion Harvesting Blogging and Social Media Marketing Dividends 2. Unprecedented Drop Residential fixed investment fell from 5.2% average share of GDP…

1. Virtual consumer communities’ social influence effectson product attitude changesA social capital perspectiveAuthor:Stephan ten Katehttp://www.stephantenkate.nlFaculty:The…

1. Virtual consumer communities’ social influence effectson product attitude changesA social capital perspectiveAuthor:Stephan ten Katehttp://www.stephantenkate.nlFaculty:The…