DOCUMENT RESOURCES FOR EVERYONE
Documents tagged
Marketing Last presentation

1. Story is about to end ….. 2. Marketing Curtains off 3. Presentation – is icing on the cake So its better we nail it at once 4. 4 rules you must follow 1. Don’t start…

Marketing What are the new service realities ?

1. Designing and managing services Based on the book, marketing management by Kotler et. Al. 2. What are the new service realities ? Sia, Setting standards aviation industry…

Career what are the new service realities?

1. DESIGNING AND MANAGING SERVICES 2. WHAT ARE THE NEW SERVICE REALITIES ? 3. 40-30-30 RULE – SIA SINGAPORE AIRLINES APPLY 40-30-30 RULE • 40 % OF RESOURCE GO TO TRAINING…

Documents What are the new service realities

1. What are the new service realities? Shubham Goswami Jadavpur University 2. Customer empowerment 3. If your customer likes your service, he will be loyal to you and recommend…

Marketing 2. What are the new service realities?

1. What are the new service realities? DESIGNING & MANAGING SERVICES 2. Service firms once lagged behind manufacturers in their use of marketing, because ! 1) They were…

Marketing What are the new service realities

1. Chapter 12: Designing and managing 2. What are the new services realities? By: Kartik Singla Indian Institute of Technology(BHU), Varanasi 3. Unlike previous times, some…

Documents APPLIED MARKETING STRATEGIES Lecture 22 MGT 681. Strategy Formulation & Implementation Part 3 & 4.

Slide 1 APPLIED MARKETING STRATEGIES Lecture 22 MGT 681 Slide 2 Strategy Formulation & Implementation Part 3 & 4 Slide 3 Designing and Managing Services Slide 4 Lecture…