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Documents Brand Engagement through social media

1.  2. THE NEW CONSUMER 3. The new consumer is a USER of Web 2.0 tools and Social Media Twitteris the social network with faster growth.The site logged 18.2 million unique…

Business Marketing - Philip Kotler Ch 1

1.Chapter 1 Marketing in a Changing World:Creating Customer Value and SatisfactionPRINCIPLES OF MARKETING Eighth Edition Philip Kotler and Gary Armstrong2. What is Marketing?…

Technology eCMetrics Latino US Hispanic and LATAM Social Media Agency

1.   2. eCMetrics Presentation www.ecmetrics.com THE NEW CONSUMER 3. eCMetrics Presentation www.ecmetrics.com go online at least once a month. By 2014, 39.2 million Hispanics…

Marketing Role of Outdoor for Automotive

1. Automotive Role of Outdoor in driving the future of new car purchases. 2. The new auto buyer has constituted new marketing challenges. • Auto advertisers face increasingly…