Business Have You Determined Your Ideal Customer?

1. www.MarketingUniversity101.com Andrea, Carlene, Yvonne 2. What Are Buyer Personas?Buyer personas are fictional, generalized representations of your ideal customers. They…

Business Charactersatwork theuseofpersonasinproductmanagement-brainmates-100712051602-phpapp02

1. Characters at workThe use of personas in product managementPage no. White paper | presentation July 2010 2. OverviewAdrienne Tan, co-founder of brainmates has published…