1. GUIDELINESPOLICIESSTANDARDSBEST PRACTICESRECOMMENDATIONSPRINCIPLES HOW-TOsLAWSMORALSDIRECTIONSNO-NOs@neelyadkins 2. rules: who needs ‘em?@neelyadkinsBRANDSCOMMUNITYMANAGERSEMPLOYEESAFFILIATES…