MAKE YOUR MOVE BUTLER UNIVERSITY 1MAKE YOUR MOVE TABLE OF CONTENTS EXECUTIVE SUMMARY SWOT COMPETIVE AND AUDIENCE ANALYSIS MCM CAR PERCEPTIONS TOP MCM DMAs CAMPAIGN STRATEGY…
THE BLUEPRINT WHY DO CARS MOVE SO SLOWLY? Car companies that ask consumers to lead them forward only make incremental changes. IS NISSAN A TRUE INNOVATOR? Nissan is committed…
Exe cu ti ve Su m m a ry t� Innovation is more than technology. It’s about relationships and personal connections. t� We redefine innovation on a personal level. t�…
Alexandra Dacks - Beau Orth - Lisa Donnelly - Alecia Iachetta - Molly Everson - Lauren Bupp - Samantha Olsen â Jasmine Gilliam Nissan is a full-line vehicle manufacturer…