1. IT EVERYWHERE:WHY DO WE CARE?Professor N.Venkat Venkatraman Boston University School of ManagementTwitter:@NVenkatramanLinkedIn: NVenkatraman IBM ASL @ Boston University…
1. MOBILE MYTHBUSTERS Chad Gallagher 2. CONVENTIONAL WISDOM “WHY EVERYONE SHOULD BE SHOPPING ONLINE – WHILE ACTUALLY IN STORES” “34% OF IN-STORE CUSTOMERS COMPARE…