Business Getting the Most Out of Your Data - Segmenting Your Mobile Money Customer Base to Drive Usage

1. Restricted - Confidential Information © GSMA 2013 Getting the Most Out of Your Data Segmenting Your Mobile Money Customer Base to Drive Usage July 2013 Phil Levin [email protected]…

Technology Mobile money strategy comparison

1. Mobile money roll-out strategies2 ways to grow mobile money customer bases 2. Strategy 1: application distribution way1000 App is promoted App optimization and compatibility…