1. Mobile AdvertisingMarketplace ReportQ1 2013 2. PageMarketplace Report Q1 2013Executive SummaryAt the end of Q1 2013 there was greater momentum and demandthan at the end…
1. Case Study | July 2013 Goals • Optimize ad inventory to maximize fill rate and eCPM • Add automated yield management solutions • Add direct sales capabilities Solution…
1. Case Study | May 2013Goals• Make advertising a more substantialcontributor to the bottom line• Improve ad quality by building directrelationships with networks to…
1. Case Study | June 2013 Goals • Increase eCPM by upgrading to a more sophisticated monetization strategy • Experiment with a broader range of ad network partners •…
1. Case Study | May 2013Goals• Reduce time spent managing directsold campaigns• Increase overall eCPM earned frommobile• Seamlessly deliver high valuesponsorships and…
1. Case Study | May 2013Goals• Reduce time spent managing directsold campaigns• Increase overall eCPM earned frommobile• Seamlessly deliver high valuesponsorships and…
1. #SocialSkim: How Facebook's F8 Conference Affects You, Plus 12 More Stories in This Week's Roundup Small steps in social often mean huge leaps in connectivity…
1. #SocialSkim: How Facebook's F8 Conference Affects You, Plus 12 More Stories in This Week's Roundup Small steps in social often mean huge leaps in connectivity…
1. #SocialSkim: How Facebook's F8 Conference Affects You, Plus 12 More Stories in This Week's Roundup Small steps in social often mean huge leaps in connectivity…