1. MARKETING MIXPRODUCT MIXPRICING MIXPLACE MIXPROMOTION MIX 2.  Product Classification: Tangible Non durable good Lux and other soaps fall into the category…

Marketing Project Report on Lux Soap By: UTKARSH ARYA RAYON VER SANAL NAIR PRATIK YERUNKAR Contents: Company Profile ² HUL Distibution Channel - HUL Product Mix ² HUL Overview…

Brand Audit- LUX -Palak Mehta -Harshit Shah -Shailendra Khirya History of Lux y Founded by lever Brothers in 1899 y The name changed from ´Sunlight Flakesµ to ´Luxµ in…

1. Marketing Project Reporton Lux Soap By: Amit…

1. Marketing Project Report on Lux Soap By: Amit Kumar Sinha PGDMRM-002 IPE, Hyderabad 2. Contents:  Company Profile – HUL  Distibution Channel - HUL  Product…

Slide 1 Marketing Project Report on Lux Soap By: Amit Kumar Sinha PGDMRM-002 IPE, Hyderabad Slide 2 Contents:  Company Profile – HUL  Distibution Channel - HUL …