Strategic approaches to listening and talking on the Live WebpaulcaplantheInternationaleWhose party is it anyway? PowerPoint is evil Outline of the day10.00 - 11.00: The…
Methodology and valuation by Brand value increases across categories Year of recovery, refinement, relevance Brands take on greater importance, meaning and responsibility…
1. Technology auditonCampus launch1:1 iPadiPadMacVideoSocial mediaVideo productionWebsite redesign 2. Goals for the Day• Why video & social media?• Industry trends•…
1. Three questions from you… What are the primary reasons for people to give to charity To what extent do premiums contribute in an older target group What are the basic…
1. Spring & Summer 2011Practical books for profitable business 2. Paperback PaperbackPaperback $17.95, May $17.95, May$17.95, August 978-0-7494-6211-6 978-0-7494-6172-0978-0-7494-6232-1Personal…
SMARKETINGRECRUITMENT SMU Marketing Club (Smarketing), formerly known as SM4P, was established in 2009. The Club aims to provide students with further insights and hands-on…
Three questions from you⦠What are the primary reasons for people to give to charity To what extent do premiums contribute in an older target group What are the basic…
Pablo Fernandez Ch25 Valuation of brands and intellectual capital IESE Business School, University of Navarra CH25- 1 Valuation of brands and intellectual capital Pablo Fernandez…