AMUL-THE TASTE OF INDIA The Beginning • Amul (Anand Milk Union Limited), formed in 1946, is a dairy cooperative in India. • It is a brand name managed by an apex…
PRODUCT PROFILE CHAPTER-1 INTRODUCTION 1.1 OVERVIEW : AMUL Amul is the name of a dairy cooperative in India. Derived from the Sanskrit word "Amulya," Amul means…