Mountain Dew Selecting New Creative By M.Krishnan Sashidharan.S P.Vijaykumar Brand positioning over the years • During ‘60s &‘70s, Rural Orientation • “Hello…
1. Mountain DewSelecting New Creative By M.Krishnan Sashidharan.S P.Vijaykumar 2. Brand positioning over the years • During ‘60s &‘70s, Rural Orientation • “Hello…
Final presentation Materials and technology By Kimberley Zuurbier Irja Juliane Andresen Women Age 40-50 Mid-high income Married 2-3 children…