Documents Supporting promotion

1. The International PromotionalMix and Advertising StrategiesDana-Nicoleta LascuChapter 13 Copyright Atomic Dog Publishing, 2002 2. Chapter Objectives• Describe the international…

Documents Copyright Atomic Dog Publishing, 2002 The International Promotional Mix and Advertising Strategies.....

Slide 1 Copyright Atomic Dog Publishing, 2002 The International Promotional Mix and Advertising Strategies Dana-Nicoleta Lascu Chapter 13 Slide 2 Copyright Atomic Dog Publishing,…