Documents Ps%20ch%2012%20 obtaining%20commitment%20part%20i%20%26%20ii

1. © 2009 The McGraw-Hill Companies, Inc. All rights reserved. 2. © 2009 The McGraw-Hill Companies, Inc. All rights reserved. OBTAINING COMMITMENT  How much emphasis…

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Slide 1 © 2003 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin DEVELOPING CUSTOMER RELATIONSHIPS AND VALUE THROUGH MARKETING 1 1 C HAPTER Slide 2 © 2003 McGraw-Hill Companies,…