1. Jennifer Grazel Trends in Finance & Social for 2014 2. #inFC14 Authenticity ● Relevancy ● Dialogue TRUST 3 3. #inFC14 Insights Information 0101010101010 0101010101010…
1.2The Mass Affluent are a significantfinancial sector opportunity1. Forrester Research$100K-$1MIn investible assets40MIndividuals in the U.S.13 distinct life stages• Accumulating…
1.INFLUENCING THE MASS AFFLUENT Building relationships on social media 2. 2 Mass Affluent are highly engaged on social media Cogent Research, Australia March 2013 Base: Mass…