1. Marketing Process & Strategic Marketing Planning II Module BBA 2. Marketing Process Model Understanding themarket place and customer needs and wants Design acustomer-drivenmarketing…
1. WEEK 1 Introduction to Marketing / Branding Marketing Essentials 2. Introduction to Marketing / Branding The essence of Marketing is a transaction or exchange intended…
Companies that are successful in marketing, always start with a marketing plan. Marketing plan acts as a road map of success for any company, no matter big or small. It contains…
Definitions of marketing âMarketing is the management process that identifies, anticipates and satisfies customer requirements profitablyâ The Chartered Institute of Marketing…