Education MGT2306-MARKETING-MANAGEMENT LESSON 2

PowerPoint Presentation MGT 2306 Marketing Management Lesson 2 Lesson 2 Objectives Be able to describe the stages in the evolution of marketing philosophy List explain the…

Education MGT2306-MARKETING-MANAGEMENT LESSON 8

PowerPoint Presentation MGT 2306 Marketing Management Lesson 8 Lesson 8 Objectives Define what is Distribution Explain the role of distribution in the marketing mix Comprehend…

Education MGT2306-MARKETING-MANAGEMENT LESSON 6

PowerPoint Presentation MGT 2306 Marketing Management Lesson 6 Lesson 6 Objectives Define Segmentation, Targeting and Positioning Describe the bases of segmentation, differentiate…