AdColony x Major CPG Brand x Nielsen Cross-Platform Video Ad Effectiveness Study October 2012 1 Mobile Is The Fastest Growing Video Platform • Mobile was the fastest growing…
1.Whole Equation:Good Data + Compelling MessagesFind the Right Consumers, Deliver Creative Optimization, ImprovePerformanceDave Jakubowski, AK & Rob Gatto, PointRollDIGIDAY…